Fashion trend: Burberry says it was a “mistake”, but these mistakes are now so frequent that it amounts to a fashion trend.
- In February 2019 – just earlier this month – it was Gucci with a blackface turtleneck sweater and the Katy Perry Collection with blackface shoes. Or maybe they just looked like blackface because Governor Northam of Virginia is sunk in a blackface scandal!
- In December 2018 – just two months ago – it was Prada with handbag decorations that looked like monkeys from the Jim Crow Museum or some drunk colonialist Tintin cartoon.
Viral marketing: At this point it seems like fashion brands are just trolling Black Twitter to get free publicity. They might even welcome boycotts: whatever they lost in relatively few Black dollars (how many Black people wear Burberry?) would be more than made up for in yet more free publicity. It worked for President Trump.