The neoliberal subversion

Fantastic! I got some good sources, don’t I? Whatever subject I am focusing on in my own writings, they have recent articles about it. To wit: Colonizing the Western Mind Jason Hirthler.  I should post a bloglist of my sources in the sidebar. “Colonizing” the mind is another way of characterizing the cognitive subversion I’ve been talking about. It appears that the subversion, or colonizing, of the black American mind is merely part of a larger project, albeit, a key component of it. The Neo-Black  — the neoliberal black (as the name implies)– is part of a larger subversion of the American people as a whole: the neoliberal subversion.

Today we live beneath an invisible cultural hegemony, a set of ideas implanted in the mass mind by the U.S. state and its corporate media over decades. Invisibility seems to happen when something is either obscure or ubiquitous. In a propaganda system, an overarching objective is to render the messaging invisible by universalizing it within the culture. Difference is known by contrast. If there are no contrasting views in your field of vision, it’s easier to accept the ubiquitous explanation. The good news is that the ideology is well-known to some who have, for one lucky reason or another, found themselves outside the hegemonic field and are thus able to contrast the dominant worldview with alternative opinions. On the left, the ruling ideology might be described as neoliberalism, a particularly vicious form of imperial capitalism that, as would be expected, is camouflaged in the lineaments of humanitarian aid and succor.

It certainly works that way with the issue of racial discrimination. “Ideas implanted in the mass mind by the U.S. state and its corporate media“. This is what I call cognitive subversion. And these corporate and state arms of the controlling elite are not only doing it to black Americans. They are doing it to the whole nation. Controlling what we think and marching us as a nation like a tribe of zombies towards oblivion.

In a short span of time in the 1970s, dozens of think tanks were established across the western world and billions of dollars were spent proselytizing the tenets of the Powell Memo in 1972, which galvanized a counter-revolution to the liberal upswing of the Sixties. The neoliberal economic model of deregulation, downsizing, and privatization was preached by the Reagan-Thatcher junta, liberalized by the Clinton regime, temporarily given a bad name by the unhinged Bush administration, and saved by telegenic restoration of the Obama years. The ideology that underlay the model saturated academia, notably at the University of Chicago, and the mainstream media, principally at The New York Times. Since then it has trickled down to the general populace, to whom it now feels second nature. Today think tanks like the Heritage Foundation, the Brookings Institute, Stratfor, Cato Institute, American Enterprise Institute, Council on Foreign Relations, Carnegie Endowment, the Open Society Foundation, and the Atlantic Council, among many others, funnel millions of dollars in donations into cementing neoliberal attitudes in the American mind.


What matters to the one percent and the media conglomerates that disseminate their worldview is that the official definitions are accepted by the masses. The real effects need never be known. The neoliberal ideology (theory) thus conceals the [brutal] neoliberal reality (practice). And for the masses to accept it, it must be mass produced. Then it becomes more or less invisible by virtue of its universality.


The benign-sounding structural adjustments of the West have fairly predictable results: cultural and economic chaos, rapid impoverishment, resource extraction with its attendant ecological ruin, transfer of ownership from local hands to foreign entities, and death from a thousand causes. We are currently sanctioning around 30 nations in some fashion; dozens of countries have fallen into ‘protracted arrears’ with western creditors; and entire continents are witnessing huge outflows of capital–on the order of $100B annually–to the global north as debt service. The profiteering colonialists of the West make out like bandits. The usual suspects include Washington and its loyal lapdogs, the IMF, World Bank, EU, NATO, and other international institutions, and the energy and defense multinationals whose shareholders and executive class effectively run the show.

So why aren’t Americans more aware of this complicated web of neocolonial domination? Italian communist Antonio Gramsci, who pioneered the concept of cultural hegemony, suggested that the ruling ideologies of the bourgeoisie were so deeply embedded in popular consciousness that the working classes often supported leaders and ideas that were antithetical to their own interests. Today, that cultural hegemony is neoliberalism. Few can slip its grasp long enough to see the world from an uncolored vantage point. You’ll very rarely encounter arguments like this leafing through the Times or related broadsheets. They don’t fit the ruling dogma, the Weltanschauung (worldview) that keeps the public mind in its sleepy repose.


The working classes often support leaders and ideas that are antithetical to their own interests.’ Now where oh where have I seen that happen? Where a working class supported a smooth talking leader and highfalutin ideas that were antithetical to their own best interests? Let me think…


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